At The Real Truth Company, transparency is our guiding principle inspired by the "Jinsil" (진실) or “truth” in Korean.
This philosophy values transparency, integrity, and authenticity and at the core of our brand DNA, fuels our mission for the pursuit of truth and authenticity everything we do as a company and what our brands.
Our formulations are not only clinically tested and dermatologist-approved but we disclose every detail about our ingredients and their concentrations, ensuring you make informed choices that align with your beauty goals.
Our commitment to honesty and quality means that our products are free from harmful chemicals like parabens and sulfates, and are suitable for all skin and hair types. Science and integrity come together seamlessly in every bottle we create, reflecting our dedication to your well-being.
Our brands embody the spirit of the twin cities New York and Seoul: bold, innovative, and unapologetically honest. We use the most clinically validated ingredients from leading research institutions in the US and EU, combined with Korean ingredients renowned for their effectiveness to create high-quality, clean label, and sustainable skincare and haircare products. Each product is meticulously tested and dermatologically approved to ensure it is safe, effective, and suitable for all skin and hair types.
Unlike many brands, we provide complete disclosure about our formulations, from the precise concentrations of each ingredient to their proven benefits. Our clean-label commitment ensures that our products are free from parabens, sulfates, and artificial fragrances, and crafted with the right ingredients at the right concentrations for optimal results.
At The Real Truth Company, we're more than just a beauty brand—we're a movement. We invite you to join us on our journey to redefine beauty with integrity. Together, we can make a real difference, one clean label product at a time.
Our mission is to democratize beauty, making high-quality skincare and haircare accessible to everyone. We believe access to information and quality products is a right, not a privilege, and strive to ensure that our products meet the highest standards of safety and efficacy.
Each product undergoes rigorous clinical testing to guarantee its suitability for a diverse range of needs. We are committed to fostering a community where everyone feels valued and supported in their pursuit of beauty and wellness.
진실 (Jinsil) in Korean means truth and sincerity. The philosophy advocates for honesty in thought, speech, and action as a way of life.
Our brand philosophy values transparency, integrity, and authenticity as our DNA. By disclosing every ingredient and ensuring they're at the right concentrations, we're democratizing beauty and empowering you to make informed choices for your hair and skin and receive effective products that deliver results you desire.
